Marketing Materials Library
Professionally designed, ready-to-use resources created to help you
educate clients, generate conversations, and grow your business.
Ready-to-Use Marketing Resources
Download, personalize, and begin using these professionally designed
materials immediately.
EMG is pleased to provide agents and agencies with a collection of
professionally designed marketing materials that you can download,
personalize, and begin using immediately.
Each flyer is available for both print and digital distribution.
Simply download the PDF and customize it with your branding before
sharing it with your clients and prospects.
Before You Begin
The first page of every document contains quick customization
instructions.
- Materials are intended for producer use.
- Choose either print or digital distribution.
- Add your logo using the Adobe Acrobat Reader Stamp Method.
- Enter your name and contact information.
- The client-facing marketing flyer begins on the following page.
- Delete the instruction page before distributing the flyer.
How to Add Your Logo
Follow our step-by-step instructions for adding your agency logo to
a PDF using the Adobe Acrobat Reader Stamp Method.
Available Marketing Materials
Select a resource below to open the PDF and personalize it for your
business.
Business Planning & Client Conversations
Practical marketing resources designed to help producers start
conversations, identify new opportunities, and connect financial
planning concepts to the changing needs of clients and businesses.
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4 Phases of the Business Cycle
Help business owners consider how insurance and financial
strategies may support their company through startup, growth,
maturity, transition, and succession. -
Who Do You Know?
A conversation-starting resource that encourages clients to
consider friends, relatives, colleagues, and business contacts
who may benefit from an insurance or financial review. -
The 1% Solution
Introduce a practical financial-planning concept showing how
allocating a small portion of income may support important
protection and long-term financial goals. -
Two Choices
A client-friendly piece that helps prospects consider whether
they want to protect some or all of their family’s financial
obligations.
Life Insurance
Educational materials designed to address common misconceptions,
encourage policy reviews, and help clients understand how life
insurance can support families, businesses, and financial goals.
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Life Insurance Misconceptions
Help clients separate common life insurance myths from the
realities of obtaining coverage and protecting the people who
depend on them. -
Life Insurance Policy Review
Encourage clients to review existing policies and determine
whether their coverage still reflects changes in family,
income, business needs, debts, and long-term goals.
Retirement Planning
Resources designed to help clients think about retirement income,
financial confidence, wealth preservation, and creating a more
predictable long-term strategy.
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Successful and Predictable Retirement
Start a conversation about retirement income, financial
stability, market uncertainty, and strategies that may support
a more confident and predictable retirement.
Long-Term Care Planning
Educational materials that help producers introduce long-term care
conversations, explain traditional and hybrid strategies, and help
clients prepare for the potential financial impact of future care.
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10 Reasons for Long-Term Care Conversations
Ten practical reasons producers should discuss long-term care
planning before health, age, or financial circumstances limit
the options available to clients. -
Hybrid Long-Term Care Basics
An introductory resource explaining how hybrid solutions may
combine life insurance protection with benefits for qualifying
long-term care needs. -
Hybrid Long-Term Care Guide
A detailed educational guide to hybrid long-term care strategies,
including how they work and the types of client needs they may
help address. -
Long-Term Care Insurance Plan Comparison
Compare long-term care planning approaches and help clients
understand important differences among available coverage and
benefit structures.
Put These Resources to Work
We encourage you to take advantage of these ready-to-use materials
to educate clients, generate meaningful conversations, identify new
opportunities, and grow your business.